AI Insights · Timothy · April 2023
Top 5 Social Apps on Android in Peru Q1 2023
In Q1 2023, TikTok, Instagram, Facebook Lite, Facebook, and TikTok Lite - Save Data led the social app market in Peru on Android. Sensor Tower data reveals trends in downloads, revenue, and active users for these popular apps.
TikTok
TikTok from TikTok Pte. Ltd. saw a notable rise in weekly revenue, peaking at approximately $48.6K at the end of March. Its weekly downloads hit a low of around 71K in late January but rebounded to 126K by the last week of March. Weekly active users started strong at 6.3M at the beginning of the quarter, experiencing minor fluctuations and ending the quarter at 6.6M.
Instagram demonstrated a gradual increase in weekly revenue, reaching a high of about $240 in mid-March. Weekly downloads began at 106K in late December, dipped to 55K by late January, and then climbed to 81K by the end of March. Active users remained relatively stable, starting at 8.6M and closing the quarter at 8.6M.
Facebook Lite
Facebook Lite showed a steady download rate, starting from 73K in late December and maintaining around 64K by the end of March. Active users saw a consistent increase, starting at 2.9M and ending the quarter at 3.2M.
Facebook experienced a steady weekly revenue, peaking at approximately $9.8K in mid-January. Weekly downloads started at 69K in late December, fluctuated slightly, and ended the quarter at 52K. Active users remained strong, starting at 12.2M and closing at 12.2M.
TikTok Lite - Save Data
TikTok Lite - Save Data maintained a moderate download rate, starting at 56K in late December and ending the quarter at 36K. Active users showed a mild decline initially but recovered, ending the quarter at 551K.
For more detailed insights and data, visit Sensor Tower.
